Australian Olive Industry Survey: R & D and Olive Levy ~ Part 18

About The Olive Levy The olives levy was introduced 1 May 2013. Olives that are produced in Australia and sold by a producer or used by the producer in the production of other goods will attract a levy. Horticulture Innovation Australia Limited and Plant Health Australia are responsible for the expenditure of the olive levy.…

Australian Olive Industry Survey: Market Perception ~ Part 16

Olive Oil Market Perception Over 53% of respondents are positive about the olive oil market. Table Olive Market Perception Over 41% of respondents are positive about the table olive market. Australian Industry Market   In your opinion what is working well in the Australian industry and/or market? The ability to buy quality fresh evoo from supermarkets…

Australian Olive Industry Survey: Olive & EVOO Competitions ~ Part 15

Olive & Olive Oil Competitions 30.95% of respondents perceive olive and olive oil competitions as valuable. 40% of respondents enter their product(s) into olive and olive oil competitions. Consumer questions respondents didn’t know how to answer The best I ever got was: “Do you have any banana-flavoured oil?” A lot! The issue of olive oil…

Australian Olive Industry Survey: Product & Supply chain ~ Part 14

Diversity of Product Packaging The most common package sizes are 500mL, 250mL & 20L. Supply Chain Issues 56% respondents don’t have any issues with supply chains.   The respondents who answered no: Yes,yes,and yes Price received – always want lower wholesale prices. Inability to compete with imported product. Bulk price too low. Payment terms for bulk…

Australian Olive Industry Survey: Marketing & Sales ~ Part 13

Olive Product Sales Many products are sold locally Olive Product Sales Channels The most popular sales channels are Food Service Industry, Farmer Markets and Online. Olive Products – Labelling Compliance Olive Product Sales – Cellar Door or Tasting Room 22% of Groves have cellar doors with a further 7.4% planning to expand in this area.…

Australian Olive Industry Survey: Table Oil Pricing Benchmark ~ Part 12

Producing Table Olives 42.1% of respondents are actively producing table olives and 5.5% are considering producing table olives. Farmgate prices Table Olives Bulk Farmgate prices Table Olives Prepackaged Farmgate prices Table Olives Fresh Fruit Knowing more about Table Olives Respondents stated they wanted to know more about: Curing processes including “Pickling” green olives Something appropriate…

Australian Olive Industry Survey: Olive Oil Pricing Benchmark ~ Part 11

Farmgate prices Olive Oil Bulk Farmgate prices Olive Oil Prepackaged 32.1% of respondents are obtaining a price of $25 or more per kg of branded olive oil. Farmgate prices Fresh Fruit 54.6% of respondents are able to obtain higher than $2-$4 per kg.